Organic search results are those web page listings that search engines produce as a result of their quality and relevance regarding searched keywords. This listings are matched closely to the user's search query based on relevance. However, in order for a listing to be relevant, analytics separates the listing and traffic that arrives at that site on search engine results pages that appear because of their relevance to the search terms, as against to their being advertisements. The traffic that arrives at the site through a search engine result from traffic that arrives through other referring channels or views, for instance, paid advertisement or another site that links to the site. This traffic is referred to as organic search results or traffic.Organic SEO
According to Techopedia, The term "organic" refers to something having the characteristics of an organism. Although black hat SEO methods may boost a website's search engine page rank in the short term, these methods could also get the site banned from the search engines altogether. However, it's more likely that readers will recognize the low quality of sites employing black hat SEO at the expense of the reader experience, which will reduce the sites's traffic and page rank over time.Organic SEO can be achieved by:
There are two kinds of search- Organic and Paid search. According to Hubspot, organic search is based on unpaid, natural rankings determined by search engine algorithms, and can be optimized with various SEO practices. In contrast, paid search allows you to pay to have your website displayed on the search engine results page when someone types in specific keywords or phrases. The fee you pay is based on either clicks or views of your ads.
A strong marketing strategy uses both search engine optimization and paid search to get found online. We will help you setup and manage both searches. If you decide to go with just the organic search, we will get your website on all the major search engines in no time.This article from Tenfold explains SEO in our Digital age -- How to Use SEO in Your Digital Marketing Strategy